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    • Rookie Does Legend

      Meet Molly Jones, below, on her second tour as a Voxfrock Rookie fashion journalist and assigned to cover the Virgin Australia Melbourne Fashion Festival‘s zenith event, the Carla Zampatti Grand Showcase.…

    • Was That You?

      Were you spectacularly fashionable, terribly chic or looking utterly lovely on The Plaza last night? Of course you were! And we snapped you as you strode to the shows, drifted between…

    • We Are Frocking

      Yes we are Dear Readers, your 2019 Voxfrock Rookie crew is frocking on all cylinders across VAMFF‘s backstage, front rows, zed rows, runways and the streety chic on the Royal Exhibition…

    • I Dress, Therefore I Am (connected)

      Why’d you pick that frock, that style of jeans, those shoes? A rare Melbourne Museum exhibition, “Fashion Redux” opens the 2019 Virgin Australia Melbourne Fashion Festival (March 1 – 10) and,…

    • Mary Queen and Frocks

      A visionary director collaborates with an award winning costumer capable of interpreting the language of fashion with chutzpah and crystalline clarity. Together they render a 400 year old legend fresh and…

    • Sneaker Heads

      Meet three of Melbourne’s uber-cool Sneaker Heads in this, our final instalment of Fashion Tribes, first published in Spectrum/The Saturday Age/The Sydney Morning Herald. Words: Janice Breen Burns  Photographs: Simon Schluter…

    • Bush Doof and Festival Girls

      Bush Doof and Festival girls dress joyfully just because they can. No rules, no judgements, just pure joy and unbridled creativity. Meet four of Melbourne’s many in this, the fifth instalment…

    • Denim Nerds

      Denim Nerds are a global tribe marked by passion, connoisseurship and a particular brand of COOL. Find out why in this fourth instalment of our series: Fashion Tribes, first published in…