One Mob, Many Visions

VoxFrockers Joy Zhang and Theadora Violet captured MFW’s exuberant kick-off runway a celebration of inclusivity, diversity and fashion for every human, woven into First Nations’ distinctive aesthetic, culture and story-telling. Scroll down to meet this talented VoxFrock crew up-close and click back daily here and here for roundups of MFW’s best bits by the future stars of fashion journalism and photography.
Yara Mali Photo: Joy Zhang

Words: Joy Zhang Photos: Joy Zhang and Theadora Violet

Ganbu Marra means ‘one mob’, a fitting title for Melbourne Fashion Week’s opening runway at One Hotel, a stirring collective vision fusing bold modernity with deep cultural memory. Collections by designers including BanbuGammin Threads, Goompi’s Girl, Jaru Girl, Kaninda, King King Creative, Yapa Mali, and Yarrenyty Arltere Artists combined in kaleidoscopic runway of Country, community, and couture; fashion as story, reclamation and sovereignty.

Bunbu Photo: Joy Zhang

Outside, the humor that often underpins First Nations’ art and fashion was also being realised in versions of high spirited street-style. Unlike Paris Fashion Week where influencer twins might pin Hermès bags into their hair (yes!), these Australians do humor their own unique way; in this case with a dash of Keen’s curry and a wink of local flair.

Photo: Joy Zhang

Twenty year old model Brentisha Charles Macale (above) from Kimberley turned heads in her Gammin Threads, “Keen’s Blackfulla Curry” tee, a cheeky homage to the pantry icon and a powerful statement of identity. “’Fulla’ means ‘fellow’,” she winked, referencing the iconic yellow-and-orange label re-imagined with Blak humour, and added with a smile: “We love Keen’s Curry too; this T-shirt tells our story.”

Gammin Threads Photo: Joy Zhang

For many Aboriginal people, Keen’s Curry holds a special place. (We are “Curry mates”!) Indian curry has become a beloved part of modern Blak households; a symbol of adaptation and Australian-ness, embracing alongside traditional bush curries. The spice’s bright tin sits proudly in kitchens across the country, a cultural crossover that Gammin Threads transforms into wearable wit.

Photo: Theadora Violet

Brentisha’s friend Sophia Chowdhury, of Sylheti and Bengali heritage, added; “Our model colleagues tonight are all colours, sizes and ages, even the models with vitiligo and disability mark the diversity of this country.

Tjarlirli Kaltukatajara Art Photo: Joy Zhang

Back inside One Hotel, the runway space was transformed into a living landscape. Barefoot models walked across red earth, surrounded by installations of native flora and sculptural backdrops.

Photo: Theadora Violet

Outback cowboys and girls appeared in Akubra hats, Tjanpi earrings, dilly bags, and R.M. Williams boots, grounding luxury in legacy. A flash of humor arrived as one model carried a pink swim ring, part Bondi rescuer, part fashion satire and a reminder that Australian identity can be both profound and playful. 

Gammin Threads Photo: Joy Zhang

Art in motion! Injalak Arts and Ghost Net Art transformed their woven installations into contemporary statement tote bags, blurring the line between gallery and runway. 

Laundry Gallery Photo: Joy Zhang

Yarrenyty Arltere Artists sent out models carrying hand-dyed soft sculptures, dreamtime creatures reborn in cotton and embroidery. The crowd fell silent. It was part fashion, part storytelling, and unforgettable. Some pieces made the audience laugh; uniquely Australian, cheeky, and profound.

Yarrenyty Arltere Artists Photo: Joy Zhang

One cotton sculpture, a hand-sewn eagle perched as if mid-flight, felt like our own tender, eco-conscious answer to Labubu: playful yet powerful.

Photo: Theadora Violet

First Nations elder and a member of the Stolen Generations, Veronica Rix Jones, said the evening marked a turning point. “I was born before 1967 and lost my mother when I was nine,” she said. “Before the Referendum and the Aboriginal Act, opportunities like this simply didn’t exist. Tonight, I feel proud; proud of how far we’ve come.”

Photo: Theadora Violet

Grounded in the colours of Country: ochre, eucalyptus, desert pink, ocean blue, the Ganbu Marra runway defined the week the week to come.

Photo: Theadora Violet

Amid political tension and cultural divide, it proved Melbourne’s fashion heart still beats with First Nations spirit, where the future of Australian style began.

Meet the VoxFrockers

Joy Zhang, photographer/journalist

Joy Zhang, photographer VoxFrock Rookie Crew
Joy is a freelance photographer and creative entrepreneur, exploring multiculturalism and identity. Her exhibitions include Hues of Fiji 2024 (Sydney) and New Silk Road 2023 (Shanghai). Joy has worked at Paris and Copenhagen Fashion Weeks for brands like Zuhair Murad and Ganni, and Star TV/ESPN in Shanghai. Holding a Ph.D. in creative industries and Asian cinema, she also fosters collaborations between Australia and Asia, facilitating coproduction projects in the arts and film industries.

Theadora Violet, Photographer/Crew mentor

This image has an empty alt attribute; its file name is THEADORA-VIOLET-PORTRAIT.jpeg
Theadora Violet
Theadora is a photographer and videographer increasingly in-demand for fashion, commercial event and private client projects. She is a science graduate and studied film animation and photography at Deakin University. Theadora is also a seasoned traveller, equally passionate about photographing fashion as exotic locations and far-off destinations. Her fashion photography is nuanced, narrative-driven and tends to reportage.

THE VOXFROCK ROOKIES

The Voxfrock Rookie Crew is a selective industry-based mentoring programme for tertiary graduates of journalism, photography and related study majors who have a genuine interest in developing high quality strategies to report, write and photograph fashion as a complex and inspiring social construct. Crews have been run for more than a decade by veteran fashion editor Janice Breen Burns (mentoring journalism) and legendary VogueAustralia shooter Monty Coles (mentoring photography). Star graduates of the Voxfrock Rookie programme, Chrissy Dore and Tilly Parsons, have also been appointed crew mentors. Many VoxFrock Rookie Crew alumni – too many to list here – have progressed to stellar careers in fashion, media and related industries. In 2023, the VoxFrock Rookie Crew was folded into the mentoring programme run by FashLab, Melbourne’s community of independent small brands and related creative professionals and craftspeople working in all categories of Victoria’s fashion industry.

You Might Also Like