A quick Friday trilogy: spring frocks for Sydney, a plastic collaboration for Kaiser Karl and a chunky one for the sparkly Dadon sisters. Shortform post: allow 4 minutes read time.
FROCK CITY
Mercedes Benz Fashion Festival Sydney is firing on all cylinders. Two days down, two to go. Frocky punters crammed into the city’s elegant Town Hall last night for a spring run-through by easy-peasy mainline brand Sportscraft, followed by a rollicker of key pod ranges by 32 Aussie designers last seen at the trade-only Mercedes Benz Fashion Week Australia show series earlier this year.
Stylist Romy Frydman (www.stylemeromy.com) cleverly orchestrated the bulls-eye boxed set of trends. For Colour Clash, she picked Romance was Born‘s Mushroom Magic story, new designer Emma Mulholland‘s surf grunge and Camilla Frank‘s exotic prints.
A group she called Anarchy included “punk checks” from Zambesi, Camilla and Marc leopard patterns and “gothic glamour” by Watson x Watson.
Out of Africa featured desert-toned neutrals by Kate Sylvester, Kahlo and White Sands togs.
The ubiquitous Black and White trend was represented by Karla Spetic, Jayson Brunsdon and Bec & Bridge, and the trendset Cotton Candy by the washy pales from collections by Flannel, Alice McCall and By Johnny among others.
The show finished with a flourish; InStyle Red Carpet Runway including Toni Maticevski‘s gobsmacker neoprene gowns shown at MBFWA and later in Paris.
The festival’s partnership with online platform Booodl is cranking up runway-to-rack sales, enabling punters to call up their show picks and shop between shows. (Access it here)
That’s two packed programmes done and two to go in the MBFFS including the Australian launch of Kardashian Collection tomorrow, Saturday, August 24. Click here for a full programme and tickets.
Samantha Harris models Sportscraft in the Mercedes Benz Fashion Festival Sydney
PLASTIC KARL
Karl The Kaiser Lagerfeld’s pod collection for Brazilian cult shoe brand, Melissa, is finally online. Witty ice-cream cone high heels, chunky chisel-toed mary janes and slimline dagger flats are best pairs in the tiny pod, the first of three collaborations announced by Melissa. For the handful of Voxfrockians resident under rocks in recent years, Melissa makes all manner of shoes from fancy flats to swank high heels but in the tricky mediam of bubble-gum scented plastic. Some have to be seen to be believed. All are marvellous in the wet, unexpectedly comfortable, and not prone to the icky footsweat problems you might expect.
The brand’s roll call of collaborators is also remarkable: Vivienne Westwood, Jean Paul Gaultier, Gareth Pugh among many others, and the celebrities willing to spruik their (Voxfrock assumes) free pairs include Katy Perry, Anne Hathaway, Kate Moss and more recently, Kelly Osborne who love-tweeted her ice-cream cone heels. The KL for Melissa collection is roughly priced from $120 to $180. Access it here .
Plastic Karl Footnote: Melissa is also running a competition with a limited edition Tokidoki x Karl Lagerfeld Doll as the prize. Tokidoki, which means “sometimes” in Japanese, is a global cult brand created in 2005 by Italian artist Simone Legno with entrepreneurs Pooneh Mohajer and Ivan Arnold . The brand is best known for its collaborations with Hello Kitty, LeSportsac, Barbie, Onitsuka Tiger, Marvel and Karl Lagerfeld. Click LIKE on the Melissa Australia Facebook to enter here .
HOW TWO WINDSOR SMITH
Voxfrock is tickled to report the further sparkly progress of blogger sisters Jess and Stef Dadon of www.howtwolive.com.au. Click here to revisit their debut on Voxfrock earlier this year. The darling double Dadons are now celebrating their latest collaboration with historic shoe brand Windsor Smith. With head designer Bronte Mance, Miss Dadon and Miss Dadon designed a pod collection of five chunky stacked sandals and shoes so genuinely cute Voxfrock was compelled to lift its ban on the sugary word. Cute. Cute. Cute. CUTE.
How Two Live for Windsor Smith
“We could not be more excited,” said one or both of the delightful Miss Dadons. “It (the range) completely encapsulates How Two Live. There’s sparkle, shine, fringing, sequins, colour, and a lot of chunk!”
And, so there is. The campaign shots (including main photo, top) were photographed by Gavriel Maynard. The collection will be released online at www.windsorsmith.com.au, and on US based shoe webshop www.solestruck.com , and in some Windsor Smith stores in the next couple of weeks.
Compiled by Terry Carruthers, Janice Breen Burns, info@voxfrock.com.au
